Saroj M Joseph is the Director & Practice Lead for Employer Branding & Communications at ANSR. In this role, she holds the responsibility of driving strategic and operational service delivery throughout the customer lifecycle while also focusing on building new services to enhance the practice’s portfolio.

Saroj serves as a subject matter expert (SME) who advises Fortune 500 companies and nimble enterprises on decisions related to talent branding in the local market. She often conducts extensive brand positioning workshops, helping organizations articulate their brand identity as they scale and attract top-tier talent. Her expertise extends to providing insights on social media communication and internal communications, ensuring a unified brand messaging both externally and internally.

With 17 years of professional experience, Saroj has worked across diverse industries including ITeS, Aviation, Retail, GCC, and consulting. Prior to her role at ANSR, Saroj has held leadership positions at various organizations, where she successfully led award-winning internal and external marketing communications strategies.